
Baitmasters Magic Brine for Ballyhoo and Dead Baits
Soft, pale ballyhoo do not swim right and they wash out fast behind the boat. Baitmasters Magic Brine fixes both problems. Mix the all-natural powder with ice water, soak your baits, and they come out firmer, brighter, and more durable at trolling speed. The brine toughens the skin so baits stay on the hook longer and maintain their natural color and sheen. You can also sprinkle the powder directly on a tray of bait for a quick treatment. Two sizes cover every use case: the 8 ounce bottle handles a cooler of baits for a day trip, the 8 pound bottle stocks a tournament team or charter operation for the season.
- Toughens and brightens ballyhoo and dead baits
- All natural powder formula
- Mix with ice water or sprinkle directly
- 8 ounce and 8 pound sizes
- Made in the USA
The Bait Prep That Tournament Crews Trust
Every serious offshore crew knows that bait quality determines your day. A fresh, firm, bright ballyhoo swims true at 7 knots and stays on the hook for hours. A soft, faded bait washes out in 20 minutes and spins instead of swimming.
Baitmasters has been the name in South Florida bait supply for decades. Their Magic Brine is the same formula used by tournament-winning crews up and down the coast. Soak your baits the night before, and they come out of the cooler looking better than the day they were caught. At $7.99 for the 8 ounce bottle, a single purchase preps dozens of baits.
Baitmasters has been the name in South Florida bait supply for decades. Their Magic Brine is the same formula used by tournament-winning crews up and down the coast. Soak your baits the night before, and they come out of the cooler looking better than the day they were caught. At $7.99 for the 8 ounce bottle, a single purchase preps dozens of baits.
Toughens Bait Skin
The brine formula firms up the skin and flesh of dead baits so they hold together at trolling speed. Soft ballyhoo tear off the hook after a few minutes. Brined ballyhoo stay intact for hours. This means less re-baiting and more time with a perfect presentation in the water.
Brightens Natural Color
Dead bait loses its color quickly. The brine restores and enhances the natural silver sheen that attracts fish. Bright bait looks alive. Pale bait looks dead. The difference matters to fish that are inspecting your presentation before committing.
Two Application Methods
Mix the powder with ice water for a soaking brine that treats an entire cooler of bait overnight. Or sprinkle the powder directly on a tray of bait for a quick treatment before fishing. Both methods firm and brighten the bait. The soaking method provides deeper penetration for maximum toughness.
More Bait Rigging and Trolling Supplies
How to Use Baitmasters Magic Brine
1. Fill a cooler or tray with ice water
2. Add Magic Brine powder and mix until dissolved
3. Submerge your ballyhoo or dead baits in the brine solution
4. Soak for 2-8 hours (overnight is ideal for maximum firmness)
5. Remove baits and rig on pin rigs or trolling hooks
6. For quick prep, sprinkle powder directly on a tray of bait and let sit 30 minutes
Specs & Common Questions
Everything you need to know before you buy
Full Specifications +
| Brand | Baitmasters |
| Type | Bait Brine Powder |
| Ingredients | All Natural |
| Sizes | 8 Ounce, 8 Pound |
| Made In | USA |
| 8oz Price | $7.99 |
| 8lb Price | $29.99 |
How much brine powder do I need? +
The 8 ounce bottle treats a standard cooler of ballyhoo (20-40 baits) for a day trip. For tournament teams or charter boats running through more bait, the 8 pound bottle keeps you stocked all season. Our ballyhoo rigging guide covers bait preparation in full detail.
How long should I soak the bait? +
2-8 hours produces good results. Overnight soaking gives maximum firmness and color. Even 30 minutes of direct powder application makes a noticeable difference. The longer the soak, the tougher the bait. Read our trolling guide for bait management tips.
Does this work on baits other than ballyhoo? +
Yes. Cigar minnows, mullet, mackerel strips, and any other dead bait benefit from brining. The formula toughens skin and flesh on all species. Ballyhoo is the most common application because they are naturally soft. See our bait guide for more on dead bait fishing.
Is the brine all natural? +
Yes. Baitmasters uses all natural ingredients. The powder is safe to handle and will not harm fish or the marine environment. Made in the USA. Browse our bait springs for complementary bait rigging supplies.
8 ounce or 8 pound - which should I buy? +
The 8 ounce is right for occasional offshore anglers who fish 5-10 times per season. The 8 pound bottle is for charter boats, tournament teams, and serious offshore crews who prep bait regularly. The bulk size is a significantly better per-ounce value. Our ballyhoo guide covers bait quantities for a full day.
Can I reuse the brine solution? +
A fresh brine solution works best for each batch of bait. The powder is affordable enough to mix a new batch for every trip. Do not reuse brine that has been sitting with old bait. See our rigging floss for the next step in bait preparation.
Do tournament crews use brine? +
Absolutely. Bait preparation is a critical part of tournament fishing. Crews spend the night before brining, sorting, and rigging baits to ensure every presentation is perfect the next morning. Baitmasters is one of the most trusted names in South Florida tournament circles. Our ballyhoo guide covers tournament-level bait prep.



